Kim Kardashian’s jockstrap on Interview magazine cover

Kim Kardashian put on quite the show for Interview magazine. Eight years after his viral, bum-baring Paper magazine cover was revealed to the world, the Schemes founder now fronts the September 2022 “American Dream” issue in a jockstrap. She wears a cheeky design with a blue leather denim look by Bottega Veneta, consisting of a jacket and loose fitting jeans pulled down just enough to reveal her derriere. Conceived by newly appointed creative director Matthew Blazey, the matching set recently debuted on Bottega Veneta’s Fall 2022 catwalk.

Kardashian’s platinum blonde hair matched her bleached brows, and her rosy cheeks and lips finished off the beauty look. Behind him, the American flag serves as a complementary backdrop. Additional photos from the shoot, shot by Nadia Lee Cohen, show the business mogul in several other pieces that reflect the Americana theme. In one shot, she wears a white tank top and baggy jeans by Bottega Veneta. In another photo, she models a red latex bodysuit by Norma Kamali with a black spiked Gucci choker. She posed in a thong printed with the US flag and a black leather jacket by Saint Laurent.

When asked about sporting white jockstraps for the cover, Kardashian told editor-in-chief Mel Ottenberg, “Oh my God. I loved it. The team was ‘no jockstraps.’ And I’m like, ‘Come on, this is what I do.’ When I ignore them and do what I want. So, I’m glad we did it.” During her interview, the 41-year-old star opened up about the state of the country, her career plans and her personal style (which is currently characterized by a series of popular Balenciaga ensembles and accessories). She is also the face of Balenciaga’s latest campaign, for which she models a backless blue cutout gown and an all-print midi dress.

Ahead, see photos from all the interviews Kardashian shared on her Instagram Stories, as well as behind-the-scenes content.

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